Hi, I'm Seth.

I'm a food & beverage professional that studies the secret details behind all the fun we have when we 'go out.'

If I’ve learned anything, it's this: great hospitality is rarely accidental.

It’s not enough to have great food, great drinks, or great service. Just because you built it doesn’t mean they’ll come. You need some secret sauce, too.

I'm the guy with the secret sauce.

Here's the deal: I'm planning to open my first concept by the end of 2019. Until then, I'm spending time consulting on ambitious projects with people that want to create unique and engaging experiences for their customers. Restaurants are always fun. I love the hotel business, too.

Professionally, I'm a food & beverage coach and educator, inspiring public speaker, podcaster, and a passionate conversationalist

At home, I split my time between Spotify and vinyl. I've been known to take photographs of my dog Pancake. I can talk for hours about whiskey — and a few other things, too.

Got a big idea? Let's make some noise together.