Hi. I'm Seth.

I'm a food & beverage professional that studies the secret details behind all the fun we have when we 'go out.'

If I’ve learned anything, it's this: reliably great hospitality experiences don’t happen by accident.

It’s not enough to have great food, great drinks, or great service. Just because you built it doesn’t mean they’ll come. You need some secret sauce, too.

I'm planning to open my first concept by the end of 2019. Until then, I'm spending time consulting on ambitious projects with people that want to create unique and engaging experiences for their customers. Restaurants are always fun. I like the hotel business, but my goodness does it need some help. Call me.

At home, I split my time between Spotify and vinyl records. I've been known to take photographs. I can talk for hours about Scotch (but honestly I'm way more into Tequila these days.) 

Got a big idea? Let's talk about it.

Need a big idea? I'll sell you two.